Once again Audi are out attempting and succeeding in pushing the limits of lighting on and in of cars. Their new “Swarm lighting” concept has been revealed to the world, and it’s best described as an anime artists interpretation of what an Audi would look like if it appeared in the next Kill Bill film.

The Swarm lighting concept essentially turns the entire bum of the car in to one huge OLED display that is alive and fluid, almost constantly.

In the video below, some German guy with no idea about being in front of a camera explains that the new concept affords Audi new possibilities for design and safety in their new cars. Because of the dynamism of the display, the driver can give different information to the following car. For example, a new take on turning signals as well as letting the car behind know what the direction of the road coming up is.

This is a classic example of a technology we didn’t know we needed (or wanted) until we saw it.